PENGARUH TERPAAN AKUN INSTAGRAM @SAHABAT.KIPKULIAH TERHADAP PEMENUHAN KEBUTUHAN INFORMASI (KIP- KULIAH) PADA FOLLOWERS
DOI:
https://doi.org/10.56127/jushpen.v2i3.1008Keywords:
Information Needs, Media Exposure, Uses and GratificationAbstract
The This variety of information makes the @sahabat.kipkuliah account a credible and up-to-date source of information for prospective KIP-K students. This phenomenon is very helpful for prospective students who are looking for reliable information about KIP-K, especially for those who face economic limitations. This study aims to determine whether there is an effect of exposure to the Instagram account @sahabat.kipkulialh on fulfilling information needs in followers. The method used in this research is descriptive quantitative. The results showed that the exposure presented by the account had a positive impact on meeting the information needs of its followers, followers of the @sahabat.kipkuliah Instagram account agreed to access, view, and read within a certain period of time giving attention to the @sahabat.kipkuliah Instagram account such as liking, commenting, and even saving posts for future use.
References
Pengalntalr Teknologi Informalsi. Deepublish. Irwalnsyalh, E., & Monialgal, J. V. (2014).
Metode Penelitialn Kualntitaltif, Kuallitaltif daln R&D. Sugiyono. (2013).
Metode Penelitialn Kombinalsi (Mix Methods). Sugiyono (2015).
Metode Penelitialn Kualntitaltif, Kuallitaltif daln R&D. Sugiyono. (2016).
Metode Penelitialn Kualntitaltif, Kuallitaltif daln R&D. Sugiyono. (2017).
Pengalntalr Ilmu Komunikalsi. Surialti, S., Salmsinalr, S., & Rusnalli, N. Al. (2022).
Pengantar Komunikasi Massa. Nurudin, N. (2007).
Dewal, C. B., & Salfitri, L. Al. (2021). Pemalnfalaltaln Medial Sosiall Tiktok Sebalgali Medial Promosi Industri Kuliner Di Yogyalkalrtal Paldal Malsal Palndemi Covid-19 (Studi Kalsus Alkun TikTok Jalvalfoodie). Khalsalnalh Ilmu-Jurnall Palriwisaltal Daln Budalyal, 12(1), 65-71.
Masitoh, S., & Nursanta, E. (2022). Pengalruh Nilali Berital Daln Kredibilitals Medial Alkun Instalgralm@ Kompalscom Terhaldalp Pemenuhaln Kebutuhaln Informalsi Followers. Jurnall Ilmu Komunikalsi, 12(1).
Putri, Al. E. (2020). Pengaruh Konten Akun Instagram @Jktinfo Terhaldalp Pemenuhan Kebutuhaln Informasi Lalu Lintas Followers. Ikon, 24(2), 129-141.
Praljalrini, D., & Salyogo, D. (2021). Pengaruh desain post Instagram terhadap minat pembelian produk UMKM Kedai Kopi di Kabupaten Sleman. AlNDHAlRUPA: Jurnal Desain Komunikasi Visual & Multimedia, 7(01), 187-199.
Rohmy, Al. M., Suratman, T., & Nihayaty, Al. I. (2021). UU ITE dalam Perspektif Perkembangan teknologi informasi dan komunikasi. Dakwatuna: Jurnal Dakwah dan Komunikasi Islam, 7(2), 309-339.
Rusmital L. (2022). Pengaruh Terpaan Akun Instagram @magangupdate Terhadap Informalsi Magang Kepada Mahasiswa Fakultas Ilmu Komunikasi Universitas Gunadarma. Komunikasi/MA/SSM/1625/2022.
Sofian, S., & Yuliawati, E. (2022). Pengaruh Penggunaan Instagram @Kemenparekraf.ri terhadap Tingkat Pemahaman Isi Pesan dan Pemenuhan Kebutuhan Informasi di Masa Pandemi Covid-19. Jurnal Komunikasi dan Media, 2(2), 129-138.
Sulistiawan, W. (2022). Pengaruh Terpaan Akun Instagram @Anakgundardotco Terhadap Pemenuhan Kebutuhan Informasi Mahasiswa Gunadarma. Komunikasi/MA/SSM/1287/2022
Andi Dwi Riyanto. (2022). Hootsuite (We are Social): Indonesian Digital Report 2022 – Andi Dwi Riyanto, Dosen, Praktisi, Konsultan, Pembicara: E-bisnis/Digital Marketing/Promotion/Internet marketing, SEO, Technopreneur, Fasilitator Google Gapura Digital yogyakarta. Andi.link. https://andi.link/hootsuite-we-are-social-indonesian-digital-report-2022/
Kartu Indonesia Pintar Kuliah. (2022). Kemdikbud.go.id. https://kip-kuliah.kemdikbud.go.id/
PDSI KOMINFO. (2023). Kementerian Komunikasi dan Informatika. Website Resmi Kementerian Komunikasi Dan Informatika RI. https://www.kominfo.go.id/
Sahabat KIP Kuliah (@sahabat.kipkuliah) • Foto dan video Instagram. (2020). Instagram.com. https://www.instagram.com/sahabat.kipkuliah/?hl=id
